WE’ve decided to kick off a brand-new blog series! Introducing #FriendsOfWE! Featuring awesome Canadian brands, giving them the platform to tell you their unique story, and we think you’ll love it. WE wanted to use our voice, and you, our special audience, to allow various brands the chance to show you what they do and most importantly, why they’re doin’ it! First up is Ripshot™ Take it away guys!
The origin story of Ripshot™ is uniquely Canadian. On a warm Canadian summer night, four friends were enjoying a few backyard drinks when one returned with half spilled shot glasses. Conversation quickly turned to frustration as stories were shared about drinks being spilled or tampered with. That night, an embryonic idea for what would become Ripshot was hatched. We have taken what was an honest and compassionate idea to reduce spills and contamination to create the first fully tamperproof shot glass in Canada. As of January 2017, Ripshot™ is Internationally Patent Pending.
Photo credit: Joseph Oliverio
The Ripshot™ journey has evolved into something much more as we continue to uncover dangers and shortcomings in the liquor industry. Considering the uniqueness of our product, we felt it was our duty to attempt to mitigate as many of these issues as possible. Today, drink tampering is increasingly prevalent in bars, events, and social gatherings. We have created a shot glass with a hermetically sealed lid to protect against all types of tampering. Crowds are everywhere which makes transporting open drinks back to your friends without spilling near impossible. You can hold Ripshots™ upside down, throw them, or stack them; they’ll go wherever you go.
Here in Canada, a perfect shot glass measures 42.6mL (1.5oz). Since we’re suckers for perfection, we made every Ripshot™ measure 42.6mL perfectly and pour smoothly as you drink. Enjoy as a shot or make a perfect mixed drink. One Ripshot™ is equivalent in alcohol content to a beer or glass of wine. Count your drinks and know exactly what you’re having 100% of the time. Ripshot™ is available in packages of 8 throughout the province of Alberta. Each 8-Pack is approximately the same volume as a mickey and sold for the same price. Ripshot™ is available in premium, gluten-free vodka or premium whisky aged in charred oak barrels.
Ripshot™ is made in Canada, by Canadians, for Canadians. We have collaborated with Alberta’s best small batch distiller, Highwood Distillers, to create the most premium vodka and whisky on the market today. Ripshot™ is entirely produced in High River, Alberta and all materials are 100% Canadian made. We have partnered with Alberta’s Beverage Container Management Board and each shot can be returned for $0.10. The environment is important to us and per milliliter, Ripshot™ uses 20% less plastic than similar alternatives.Photo credit: Joseph Oliverio
As Canadians, we couldn’t be happier to work with Canadian manufacturers, producers, suppliers and to employ Canadians. Being Canadian and collaborating with Canadian brands like Wheel Estate is quintessential to our business. We especially love to give back to our community and celebrate other small businesses. By engaging with local post-secondary institutions, we strive to educate students, young adults and our community on safe alcohol consumption and practices.
WE want to feature even more great stories like this one, so if you know a brand that deserves to be featured on our guest blog, let us know! With your help, we can keep #FriendsOfWE rolling!